Your Entertainment Wishes Fulfilled on a Single Screen
Friday, 06. 12. 2009 – Category: Enversa Companies
Society has changed dramatically in the past fifteen years: the proliferation of the Internet brought the world to life, in picture, sound, and video — but recent technological breakthroughs now provide unimaginable possibilities for the distribution and consumption of modern media. Popular culture’s latest gossip streams wirelessly to your iPhone; you can watch last week’s episode of ‘Family Guy” on your laptop, courtesy of iPhone; your television’s digital recorder can store countless hours of Oprah Winfrey, Bill O’Reilly, or CSI in high definition. The progress of entertainment media moves inexorably towards the viewer’s complete immersion in cinema, television, music videos, and the Web on a single integrated and affordable gadget. This technological marvel is on the horizon: one screen for all your entertainment and information needs.
This trend, while long in the making, has accelerated due to several factors simultaneously shifting the way media reach consumers. News sites, particularly aggregators such as Yahoo!, Google news and the Drudge Report, have steadily eroded the reader base of daily newspapers; the number of subscribers who read their news online increased to the point that even the stately New York Times faces a grim economic outlook. The newspaper industry is only one of the segments of popular media swiftly fading, replaced by lightning quick Web content delivered to your iPhone. Soon, that same smartphone will have the processing speed and storage capacity of a laptop; also, slim, powerful, compact and lightweight netbooks sell for under five hundred dollars.
Additionally, the consolidation of streams of electronic information has changed the way America listens to music. The creation of the Real Audio and MP3 formats suddenly made digital music feasible; now, Amazon.com will sell you your favorite albums and artists for instant download. Furthermore, the bandwidth available over wireless connections has steadily increased at amazing rates: it’s now possible to watch the latest Top 20 music videos in a technological wonder that fits in the palm of your hand. Innovations in Web design and programming languages enable seamless integration of all the media you need. But the best advance to bring you your world on one screen awaits.
Finally, while Hollywood long resisted the migration of popular culture to the Internet, the lifestyle of instant entertainment satisfaction is enjoyed by teenagers and senior citizens alike. Soon, movies will be available to stream to your next-generation smartphone the day the films open in theatres. The American consumer wants their entertainment accessible any time, any place, and soon you’ll be able to satisfy all your information and media needs on a single, crystal clear screen.
Bryan Shepard is the Vice President of Enversa Mobile, a subdivision of CornerWorld Corporation.
Tags: Amazon, Bryan Shepard, Drudge Report, iPhone, media, New York Times, smartphone, technology
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