It seems as if people are watching more content on their laptop computers than their televisions these days. Video content is made readily available to the public through various avenues including major network websites, cable network websites, and third party websites like hulu.com. It has been reported that online video viewership may surpass the 10 billion person estimate that was outlined in a study by comScore. Billions of people are utilizing these sites to view content that they may have missed on traditional television. Furthermore, these sites almost always contain a 30 second to 1 minute long commercial before allowing users to view content. This online video advertising, much like traditional television, allows companies to market products and services even over the internet.

Network, cable, and…



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