CornerWorld » innovation

Five Easy Ways to Jump Start Your Company’s Innovation

David Fleming — Thu, 22 Apr 2010 14:30:00 +0000

The race to come up with the next great innovation is always a ticking clock. It is just a matter of time before one of your competitors strikes something big, so your company need to be cultivating new opportunities every day to stay afloat. But what if you cannot afford the time because you are too focused on the day to day operations of simply keeping your existing business going? Here are five simple ways to pump up innovative activities in your organization without taxing your existing resources.

1. Open Your Eyes and Ears.

There is a good chance that your next ideas is already out there, you have just not tuned in to hear it. It could be waiting in the form of a recommendation…

The Power of Not Being Productive

David Fleming — Thu, 11 Feb 2010 14:00:37 +0000

If you have ever watched an episode of the television hit House, you know there is a method to the madness of Dr. House. Despite his antics to analyze, dissect and generally torment the minds of his co-workers and patients, he always seems to come away with a solution that no one else sees. Often, the solution hits him at the unlikeliest of times when his mind is far from the case at hand.

In a recent episode of the comedy The Big Bang Theory, the character Sheldon was suffering from a mental block. He tried numerous tactics, including taking a “menial” job as a bus boy (his words, not mine) to help stimulate his problem solving skills just as Einstein had once been a patent clerk. …

Sorry Cable–TV Online is Not the Same Old Model

David Fleming — Thu, 05 Nov 2009 20:30:15 +0000

There’s a general rule when it comes to innovation in the television experience: Don’t follow cable operators because they are always the last to change.

For the past decade, cable operators have been playing catch up to the technology of their industry. Instead of following an innovative model and creating exciting new ways to view their content, operators chose to milk their existing systems for what they could. In the meantime, new technologies were created to enhance the viewer’s experience, and operators were forced to upgrade their systems to accommodate these services when subscribers threatened to leave. Video on Demand, high definition content and IPTV recently have pushed network expansions and adjustments. Now the shift is online.

Losing Customers to the Web

At the CTAM Summit 2009, Broadcasting…