Turning a Social Networking Presence into Revenue

Wednesday, 06. 17. 2009  –  Category: T2 Communications

Today there are hundreds of social networking sites available.  Facebook, Twitter, LinkedIn and MySpace are just a few at the top of the pile today.  Soon, the hierarchy will evolve as the next wave of applications becomes available and vies for our attention.  And while many of these exciting applications target the end user, businesses are always looking for ways to utilize these social sites to advance their sales.  But how do you turn things like tweets (a message on Twitter) into real money that shows up on your bottom line?

Is It Worth It?

The excitement of social networking applications can sometimes cloud our thinking when it comes to connecting with customers and prospects.  Even when correctly implemented, a presence on social sites can severely drain…

Social Networking Goes Mobile

Friday, 06. 5. 2009  –  Category: Enversa Companies

Although almost everybody by now knows that Social Networking sites are the biggest craze on the Internet today, not many people realize that many of these sites are focusing on taking the web itself in a new direction. That direction, and some people say the future of the Internet itself, is mobile. With more people using smart phones and handheld devices, with greater processing power, like Palm Pilots, Palm Pre, iPhones, Sony eReaders, and other electronics that can access the web on the go, many of the big social websites understand that they have to meet their users where their users most often are. And that means going mobile.

Even today, most social networking sites allow you to interact with them from devices other than traditional…