The Demand for the Data Pipe
Thursday, 02. 18. 2010 – Category: T2 Communications
It seems like ages ago when data connections were only available via dial up and our consumption was limited more to a time block than a logistical need. We couldn’t keep our phone lines tied up, and even when we tried our connection was often broken with regularity. Even with the latest gear, the process was inefficient, slow and aggravating. Of course, for most people it really didn’t matter because there wasn’t anything to do online that we couldn’t accomplish by using the postal service or reading a newspaper.
How times have changed. Now, that data connection has become the equivalent of a morning commute—it is their way into work. We communicate more via e-mail, text and social media without considering picking up the phone or…
Should Data Connections Be Considered Essential Like a Utility?
Thursday, 02. 4. 2010 – Category: T2 Communications
Every month, we get the usual round of bills at home. For most, there is the electrical and the gas bill. Most pay for trash and perhaps water. Likely you either you have a mortgage payment to make or rent to deliver. Combined with our food tab for the month, these are considered “essential” services for our existence.
And then there is data.
For the purposes of this article, data is any connection you pay for over which communication is delivered. For some that still means copper phone lines. It also means cable or satellite service, internet connections, wireless (cell phone) service and any other devices like VoIP that you pay for to create your experience. They come from one provider or three, and like clockwork they…
Sorry Cable–TV Online is Not the Same Old Model
Thursday, 11. 5. 2009 – Category: T2 Communications
There’s a general rule when it comes to innovation in the television experience: Don’t follow cable operators because they are always the last to change.
For the past decade, cable operators have been playing catch up to the technology of their industry. Instead of following an innovative model and creating exciting new ways to view their content, operators chose to milk their existing systems for what they could. In the meantime, new technologies were created to enhance the viewer’s experience, and operators were forced to upgrade their systems to accommodate these services when subscribers threatened to leave. Video on Demand, high definition content and IPTV recently have pushed network expansions and adjustments. Now the shift is online.
Losing Customers to the Web
At the CTAM Summit 2009, Broadcasting…
Seven Things Changing the TV Experience
Monday, 11. 2. 2009 – Category: T2 Communications
The television viewing experience is changing quickly, but so far the strategy for these changes is a bit lacking. While traditional linear television remains dominant, time-shifted and on-demand content continues to corner a niche in the market place. Recently, U2 shattered records by airing a live stream of their concert at the Rose Bowl on YouTube that registered over 10 million viewers. While a one-time event online, its popularity rivaled linear TV content that evening.
The U2 concert is just the latest example of non-traditional video changing the viewing habits of viewers around the world. Here are six other major events and products that are laying the foundation for the next evolution of video viewing, what some are originally calling TV 2.0.
Hulu: Like YouTube, Hulu is arguably already…